Claude the Crab set to help promote North Norfolk at Community Rail in the City

8 May, 2019
Claude the Crab at Cromer Station with Cllr Pat West (left) and Cllr Jane Davis (right).

The team behind a string of successful events in North Norfolk are off to London next week as part of a national initiative to promote tourism to the area by rail.

Members of the Cromer Town Council Events Committee will join the Bittern Line Community Rail Partnership (CRP) at a special national event being held at London’s Liverpool Street Station on May 15.

Each year Community Rail In The City allows Community Rail Partnerships across the UK the opportunity to promote their local area at mainline stations and this year the Bittern Line CRP, which serves stations within the Broads National Park and the coastal resorts of Cromer and Sheringham, will join colleagues from the Wherry Lines, East Suffolk Lines and Essex and South Suffolk Community Rail Partnerships at the London Event which will focus on promoting tourism to the area including towns, major events and tourist attractions that can be reached by rail.

In advance of the event some of the team were joined at Cromer Station on Tuesday by Claude the Crab, the popular mascot from Cromer Pier. It is anticipated that the London event will prove just as successful as last years, in which 18,000 tourist guides and information was distributed in just one day.

Cllr Richard Leeds, Chair of the Cromer Town Council Events Committee added,:“We are delighted to have this opportunity to promote Cromer and North Norfolk at one of the countries busiest railway stations and are grateful to the Bittern Line Community Rail Partnership and Greater Anglia for enabling our participation.”

Martin Halliday, Community Rail Development Officer said: “We are thrilled that the team from Cromer will be joining us in London next week as we promote some the areas attractions and tourist destinations. The Bittern Line has enjoyed record growth in recent years and with the forthcoming doubling of capacity at Sheringham Station and a brand-new fleet of trains being introduced from later this year, this is a great time to promote travelling to the region by rail.”

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