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Marketing and communications

Home | Resources & ideas | Reports, resources & tools | Marketing and communications

Marketing and communications

  • Harnessing social media webinar

    This online learning session will be led by Nik Schofield, Communications and marketing manager at the Community Rail Network. Nik is a long-time user of social media platforms and has been involved in providing practical guidance on the subject to small businesses, charities and community groups for many years. Joining Nik on this webinar are Simon Clarke and Karen Bennet from Community Rail Lancashire.

    Visit website
  • Data protection: guidance for community rail partnerships and groups on compliance

    Confused about the the new General Data Protection Regulations? Download our produced a guidance document explaining the key details and actions you need to take to make sure your data is compliant when the new regulations come into force on 25 May 2018.

    Download PDF
  • Engaging local media

    This guide aims to help you engage with local media to secure positive coverage that can assist in raising profile and awareness. It offers advice on developing working relationships with journalists and media outlets and tips on identifying and writing eye-catching stories and content. It offers guidance on who to contact and when, advice on putting together press releases for local media, and suggestions on how to link press coverage to your wider work.

    Download PDF
  • Engaging local media webinar

    This online learning session is hosted by Rob Lowson, writer and researcher with Community Rail Network and a former journalist. Rob provides advice on developing working relationships with journalists and media outlets, and share tips on identifying and writing eye-catching stories and content

    Visit website
  • Communicating community rail: what does research tell us?

    Research, case studies and expert insights suggest significant opportunities have emerged for the community rail movement
    to develop communications activities that can help it to engage more widely and effectively. This report provides valuable insight and guidance to all community rail groups and partners when they are considering projects, activities and their communications approach.

    Download PDF
  • Marketing and communications: advice for community rail partnerships and groups

    The guidance booklet offers ideas and advice for community rail partnerships and groups on how marketing and communications can help you promote your work and your line(s) or station.

    Produced in association with Northern.

    Download PDF
  • Social media guidance

    A handy and simple guide on effectively using Facebook and Twitter, for community rail partnerships and station friends groups.

    Produced in association with Northern.

    Download PDF

Reports, resources & tools

  • Our latest publications & webinars
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    • Connected stations - a station travel planning toolkit
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@CommunityRail

RT @RailDeliveryGrp: Today is #StPiransDay, the national day of Cornwall. If you’re looking for travel inspiration post-lockdown, check out…

RT @watfordgap: Job alert! Make it quick if you want to be part of this thing called #CommunityRail and you are based in or around the @NNL…

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With scenic views from the train & easy access to With scenic views from the train & easy access to countryside walking routes, you'll definitely want to add our next virtual Wales tour stop onto your list... the picturesque Heart of Wales Line. Discover the railway and more using the link in our bio.

📷: Heart of Wales Line

#ScenicRailBritain

#wales #cymru #visitwales #northwales #southwales #scotland #landscape #snowdonia #walesadventure #swansea #discovercymru #discoverwales #beautifulwales #walesonline #findyourepic #exploringwales #wanderlustwales #railtravel #scenicrail #greentravel #responsibletraveller #imagesofwales #trainsofinstagram #sustainabletravel #railwayphotography  #traintravel #travelphotography📷 #railways_of_our_world #postcardsfromtheworld
Watch the scenery change from gentle rolling pastu Watch the scenery change from gentle rolling pastures to the rugged mountains & splendour of the Snowdonia National Park as you explore the Conwy Valley Line, the latest stop on our virtual scenic rail tour of Wales. Discover this route and more through the link in our bio.

📷: Conwy Valley Line

#ScenicRailBritain

#wales #cymru #visitwales #northwales #southwales #scotland #landscape #snowdonia #walesadventure #swansea #discovercymru #discoverwales #beautifulwales #walesonline #findyourepic #exploringwales #wanderlustwales #railtravel #scenicrail #greentravel #responsibletraveller #imagesofwales #trainsofinstagram #sustainabletravel #railwayphotography  #traintravel #travelphotography📷 #railways_of_our_world #postcardsfromtheworld
Today's stop on our virtual scenic Wales tour take Today's stop on our virtual scenic Wales tour takes us to the Borderlands Line, a picturesque railway that links Wales & the Wirral with 27 miles of railway. Discover this route and many more impressive journeys using the link in our bio.

📷: Borderlands Line

#ScenicRailBritain

#wales #cymru #visitwales #northwales #southwales #scotland #landscape #snowdonia #walesadventure #swansea #discovercymru #discoverwales #beautifulwales #walesonline #findyourepic #exploringwales #wanderlustwales #railtravel #scenicrail #greentravel #responsibletraveller #imagesofwales #trainsofinstagram #sustainabletravel #railwayphotography  #traintravel #travelphotography📷 #railways_of_our_world #postcardsfromtheworld
First stop on our Wales & Borders scenic rail tour First stop on our Wales & Borders scenic rail tour is the beautiful Chester to Shrewsbury line. Journey along impressive viaducts & see amazing panoramic views as the line meanders into Wales. A perfect addition to your post-lockdown adventure list.

Click the link in our bio to find out more and be sure to follow us to get impressive scenic rail photos direct to your feed daily.

📷: Chester to Shrewsbury Railway

#ScenicRailBritain

#wales #cymru #visitwales #northwales #southwales #scotland #landscape #snowdonia #walesadventure #swansea #discovercymru #discoverwales #beautifulwales #walesonline #findyourepic #exploringwales #wanderlustwales #railtravel #scenicrail #greentravel #responsibletraveller #imagesofwales #trainsofinstagram #sustainabletravel #railwayphotography  #traintravel #travelphotography📷 #railways_of_our_world #postcardsfromtheworld
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