A dynamic duo from the Tyne Valley Community Rail Partnership (TVCRP), have been out and about on the rails, promoting the line and informing passengers of the attractions in the Tyne Valley, which are still open to visitors even during the winter months.
Funded by Trans Pennine Express (TPE), the Open in Winter team is visiting the TPE stations at Middlesbrough, Thornaby, and Northallerton. Northern Trains from Middlesbrough and Thornaby run hourly direct to Newcastle and then along the Tyne Valley to Hexham.
One of the leaflets, “Tyne Valley Railway – Open in Winter” focuses on exploring days out by train to Wylam, Corbridge, Hexham, Haltwhistle, and Carlisle. The content has been written by the relevant communities and features what to see, where to eat, the best walks, and other leisure opportunities. Local businesses were invited to offer incentives to rail travellers which were promoted by the team on the day and are available on our website.
The team spent the day at the stations handing out leaflets and talking to passengers. New for these visits were distinctive and eye catching sandwich boards.
Northumberland National Park supported the project helping with the production of a leaflet detailing walking routes from Bardon Mill station to Vindolanda and The Sill National Landscape Discovery Centre.
The project was researched and facilitated by project officer, Sue Hayman and overseen by a steering group comprised of TVCRP volunteers and specialist tourism advisors. Sue liaised with communities, businesses and TPE.
Julie Gibbon, TVCRP projects director said: “We are delighted with the number and quality of engagements with passengers which we hope will convert into visits. It has helped us further develop relationships with businesses and communities along the line.”