South Western Railway (SWR), with the support of New Malden Station Adopters has unveiled a celebration of Europe’s largest Korean population in a new waiting room at New Malden Station, to mark the Lunar New Year.
Up to 20,000 people of Korean heritage live in New Malden in South West London and its vicinity, with locals affectionately dubbing the area ‘Koreatown’.
Following its temporary display at the entrance of the station for Kimchi Day in November last year, SWR has relocated a station sign in Hangeul (Korean) to the space on Platform 4.
The unique sign is accompanied by imagery depicting a sculpture of the 18th-century Duke of Cumberland in Cavendish Square by leading Korean artist Meekyoung Shin.
SWR designed the tribute to New Malden in collaboration with the station’s volunteer adopters, the New Malden Residents’ Association, and local artists from The Koppel Project in Kingston upon Thames.
The Mayor of Kingston upon Thames, Cllr Noel Hadjimichael, officially opened the waiting room on Tuesday 17 February, the day of the Lunar New Year, and was joined by by station volunteers, artist Meekyoung Shin, Korean local councillor Robert Kim, local residents and SWR colleagues.

New Malden Residents’ Association, the station adopters, said: “We became station adopters in 2022, and since then the activities we have been involved with, including helping to organise Kimchi Day celebrations and the installation of the station sign in Korean, have helped us to make new friends and contacts in the diverse communities in New Malden.
“The station is an important part of our community, so we’re delighted to have a new waiting room and we’re looking forward to celebrating her 180th birthday in December this year.”

Cllr Robert Kim, Royal Borough of Kingston upon Thames, said: “This opening is a deeply meaningful moment for New Malden. There was a time in Korea’s history when our language and even our names were suppressed. To now see Hangeul proudly displayed in our town, and to celebrate Korean culture and art freely in this space, reflects how far we have come.
“New Malden is home to Europe’s largest Korean community, and this initiative demonstrates how diversity and democratic inclusiveness are not just values we speak about, but values we live. The partnership with South Western Railway shows how transport hubs can also become cultural spaces – bringing communities together and strengthening local pride.”
David Wilby, regional development manager at South Western Railway, said: “The waiting room is a wonderful example of how the railway can celebrate local communities and culture. We’ve also made improvements which will benefit all our customers that travel through New Malden Station.”
Keep up to date with future news, projects and events from the New Malden Residents Association via their website.
Learn more about South Western Railway’s work in the community here.
